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Marketech
Marketech helps companies leverage technology to achieve
effective marketing communication. Through the use of
our unique Growth Enhancement Tool (GET) we can GET your
company results --- increasing the effectiveness of your
marketing efforts while decreasing your costs and frustration.
We would welcome the opportunity to go through a brief
assessment with you, look at all levels of your company’s
communications, and provide your organization with a full
proposal on ways to further your marketing communication
efficiency.
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Website Design & Redesign
Websites present a
critical first image of your business often times to new customers
as many people are now shopping online before they are ever coming
to a physical location. What does your website say about your
business? Is it easy to navigate and use? Is it optimized for
Web 2.0 so that you can be sure that there are the right types
of interaction tools? Are you using social media to your advantage?
These are just a few of the questions that are asked to understand
the needs and wants of your business online and it is our sincere
hope that we can if needed give you a website or give your existing
website a facelift!
Video Production
Our video production team has a passion for all elements of visual
storytelling –-- ranging from small budget commercials to
corporate videos and sales/marketing presentations. Moving pictures
have been our obsession for as long as we have been able to walk,
and we will go to the fullest extent in making the highest quality
video product in the market. Our creative professionals will guide
you through your project step by step, explaining each process
as we go. From script to screen, we take pride in each individual
project.
Organic Search
Marketing
While there are many different types of marketing one of the most
successful and most underutilized is organic search marketing.
This is a great way to greatly increase the business that is either
transacted online or that comes in to your location based upon
finding your business online. There are billions of searches done
each month on search engines and if your business is not near
(or at) the top of the list you are missing out on a lot of very
qualified sales leads who are ready and have the intent to buy
often times. What business does not want more business? This will
allow for reduced sales cycle times, customer retention, and having
more qualified leads. What would an increase of even one more
customer a day mean to your business?
Email Marketing
Keeping in regular contact with your customer based or organizational
contacts is critical and this allows for more outreach and contact
to a ready and willing audience. There will never be an e-mail
sent that is considered spam. Whether or not the audience reads
them is their choice, but they will all have opted in to receive
messages from your organization. Keeping this top of mind awareness
with your past and present clients will make them more likely
to return as well as more likely to refer business. If there is
news that occurs regularly in your industry or organization this
is a great opportunity to provide clients with a regular newsletter
as well.
Customer Feedback &
Loyalty
Have you ever looked at your company through the eyes of the customer?
Implementing a customer feedback system allows your customers
the opportunity to share their buying experiences. When your company
and your customers share mutual communication, the result is an
environment which is focused on the customer and encourages their
loyalty. Let us help you emphasize the local in your local business.
Our services include: Customer Feedback Systems, Consulting Services,
Loyalty Programs, Marketing and Advertising.
Target Customer Demographic
& Geographic Analysis
Would it change your
business if you knew who your average customer was demographically
and geographically? The answer for most large businesses is yes!
They use this information to craft the messages that they are
targeting at their customers and potential customers. They also
are able to know who better targets for their demographic and
geographic profiles are so that their marketing dollars are more
effectively used. This will give your business an edge over your
competition. We can even add in marketing segmentation data that
is based upon your own internal information and not on any other
outside factors.
Marketing Consulting
Put all of this as well as several other smaller solutions and
tracking mechanisms together and there is an awesome holistic
marketing consulting package that is available to any business.
This can be as simple as one time appointments simply to review
certain aspects of marketing and this can be as extensive as assembling
a team to review and assist with ongoing marketing strategies
and still will give the same great technological slant and advantages
on the ideas. One of the biggest things that we do is work with
tracking ROI. Do you know how much business each of your pieces
of marketing brought you? Most businesses do not, and without
this knowledge how do you decided how to make changes to your
marketing strategy moving forward?