Dave Poole / Advisa Advisa began in 1986 as Bob Wilson & Associates Inc. Bob Wilson was a satisfied user of the Predictive Index® as a sales and marketing manager within a manufacturing organization. He decided to act on his desire to be his own boss and bought the exclusive license to market the Predictive Index® in Indiana. In 1994, Bob added his first employee and bought the license to serve western Michigan. The business has grown consistently since then winning the Indiana Growth 100 designation twice and expanding to all of Michigan and parts of Ohio. In October of 2007, Bob Wilson & Associates determined they had outgrown their name and became Advisa. Today, the team consists of ten Predictive Index® consultants, a Training and Development Specialist, an Office Manager and four Hiring Partners. Advisa is now the largest Predictive Index® licensee in North America, as measured in revenues.

How We Work

We partner with you to solve business problems. You may hire us for a specific service such as a strategic planning or to develop employee performance metrics. Or you can become a client by signing an annual contract.

With an annual contract, you receive:

The right to use the Predictive Index® throughout your organization
Full-time phone access to one of our consultants
Our consultants will teach you how to best leverage your people to achieve your business goals.

Our Mission Statement

The mission of ADViSA is to profitably provide client companies and management teams with the knowledge and power to optimize their talent and achieve their profit potential.

Our Values Statement

We will be respected as a company of the highest ethical standards. Therefore,

1. We will always operate honestly and ethically.
2. We will do what we say we'll do.

The people at ADViSA matter at ADViSA. We recognize that life should be a balance between work and play. Therefore,

1. Excellent performance will be rewarded.
2. We will operate as a team - wherever possible helping each other.
3. We will always treat each other with respect.
4. Doing our jobs is important and will be valued and evaluated. But, family comes first.

We enter into a virtual business partnership with our clients whenever we work for or with them. We wish to be known as an organization that has our clients' interests at heart. Therefore,

1. We will always act in the best interests of our clients.
2. We will do our best to amaze our customers with the promptness of our response and the value of our service.